We’ve been impressed with Starbucks CEO Howard Schultz’s ability to spread his “no political donations until Washington cleans up its act” message. In just a few weeks, he’s had over 100 CEOs — many of whom were big donors before — sign a pledge to stand with him in the no-giving promise. Today, he’s taken it a step further. He’s taken out a full page ad in the Sunday New York Times. Has he gone too far?
The ad isn’t a splashy call to arms, but rather a simple letter explaining his opinion of the government and his disappointment. No flashy colors or fonts here — just a pale yellow background and a letter that looks like it was written on a typewriter.
Following last week’s announcement that the country created zero jobs last month, Schultz strikes a timely chord with his letter: