NIRMALAH THURAI
Today is
Nirmalah’s birthday.
Since I
was 27 years old, almost 35 years ago, I have never failed to wish Nirmalah a
happy birthday. Her birthday, 8 October, falls on the same day as my second
sister’s birthday. It has always been a date I remember.
I first
got to know Nirmalah when we were working at Nestlé. I was then a young
executive in the Nescafé team, while Nirmalah was our Market Research Manager.
She was
one of the smartest people I have ever met. Exceptionally brilliant, yet
generous with her knowledge and nurturing towards those who wanted to learn.
I quickly
recognised that I had someone special to learn from, and I took the opportunity
to make her my mentor and teacher.
Almost
every week, I would try to steal an hour of her time to learn about market
research. For nearly two years, while I was based at the head office, I
benefited enormously from her generosity in teaching me, sharing books and
showing me how to understand, interpret and write research reports.
She
taught me so much about market research, from Usage and Attitude (U&A)
studies and focus group interviews to understanding both qualitative and
quantitative research. She guided me on how to write good research briefs, the
dos and don’ts of interpreting research findings, and how to critically
evaluate what research agencies presented to us. Most importantly, she taught
me never to rely solely on executive summaries, but to dig into the raw data,
study the details, identify patterns, question assumptions and draw my own
conclusions. She taught me not just how to read research, but how to think like
a researcher.
Nirmalah
was always willing to teach. But there was one thing you had to remember: she
was a stickler for time. If we agreed to meet at 12 noon, I had better be
there at 12 noon!
But
Nirmalah was much more than a brilliant market research specialist. She had all
the qualities of a great leader and was clearly Managing Director material.
In fact,
at one point in her career, despite already being a senior manager, she
deliberately took several steps down to learn sales from the ground up, taking
on the responsibilities of a sales executive covering a territory. That was
Nirmalah. She was never afraid to start again, learn something new and
challenge herself. She eventually rose through the ranks to become a Country
Manager.
Nirmalah
had that rare ability to see the big picture while understanding how all the
little details fitted together. She understood people, knew how to manage them
and, more importantly, how to bring out the best in them.
She was
exceptionally organised, disciplined and never wasted time. She spoke very
fast, but always with clarity and conviction. Her mind was constantly working,
asking questions, challenging assumptions and exploring different ways of
looking at things.
And her
energy was infectious! The zest, enthusiasm and passion with which she spoke
could make even an ordinary conversation exciting. She had a way of making you
want to think harder, aim higher and get things done.
That was
Nirmalah. Not just someone who was exceptionally intelligent, but someone who
could inspire others to become better versions of themselves.
I am
certainly not alone in seeing Nirmalah this way. Many who knew her, worked with
her or had the privilege of calling her a friend would attest to this. In fact,
I am sure many have even more wonderful stories to tell about her. Beyond her
exceptional intelligence, sharp wit and clarity of thought, Nirmalah was also
funny, warm and great company. Even an ordinary conversation with her could be
both intellectually stimulating and full of laughter.
For me,
Nirmalah was never just a former colleague or a friend. She was my mentor, my
teacher and someone who inspired me in so many ways. Much of what I learned
from her all those years ago has stayed with me to this day.
In fact,
throughout the years, I have often shared Nirmalah’s story in my classes when
teaching leaders, managers and young talents. I have always cited her as a role
model, especially her willingness to take a few steps down in her career so
that she could move further ahead. Her story is one of my favourite examples of
how sometimes, to move forward in life, we must first be willing to take a step
back. It takes humility, courage and the willingness to learn. Nirmalah
demonstrated all three, and I continue to use her example to inspire others.
Nirmalah
passed away last month, and I will miss her dearly. Especially on 8 October, a
day when, for almost 35 years, I would make it a point to be among the first to
send her a birthday greeting.
Today,
for the first time in all those years, I can no longer send her that message.
Happy
birthday, Nirmalah.
We will
miss you.
Love,
peace.
Anas
Zubedy

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